Sprint, the third-largest carrier in the US, has started a limited time offer under which it’ll pay up to $650 in early-termination fees for subscribers who switch from their existing network to Sprint.
The offer is already live and ends on May 8th, which is just a few days from now. Customers who switch to Sprint’s “Framily” plans will be given a prepaid Visa card worth $350, while the other $300 will be paid if the customer offers to trade in their current phone.
Sprint’s Framily plan will cost you $55 per month with unlimited text, talk and 1GB data, and the monthly cost drops $5 for every new connection joining the “framily.”
Sprint’s ETF offer is the same as T-Mobile’s “Uncarrier” promotion, right to the discount amounts, just that Sprint’s offer lasts just for a few days whereas T-Mobile’s offer doesn’t have any termination date.
T-Mobile’s outspoken CEO John Legere took to Twitter to ridicule Sprint’s offer, criticising the carrier for having one of the highest ETFs, while taking a jab at Sprint’s “Framily” plans with the #fruckedup hashtag:
Hey @Sprint- Paying off ETFs 2 get people 2 switch is a great idea (I should know) but for just a couple wks? That’s #FruckedUp#Cheapskates— John Legere (@JohnLegere) April 4, 2014
If what I’m hearing about @Sprint paying off ETFs is true, that’s#FruckedUp! You have the highest ETFs in the biz!— John Legere (@JohnLegere) April 4, 2014
T-Mobile’s CMO chimed in with a few tweets as well, tagged with #fruckedup:
Contract Freedom is signature Un-Carrier move and it's permanent.@sprint knock-off is a bribe/promo good for a month. #fruckedup— Mike Sievert (@SievertMike) April 4, 2014
I think @sprint has a crush on us. First copying Magenta, now our ETF offer? Warning: offer requires you use Sprint.pic.twitter.com/266pMW60TM— Mike Sievert (@SievertMike) April 4, 2014
Do you think this offer is enticing enough to lure away subscribers from other carriers? Let us know in the comments.
[via Fierce Wireless]
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